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Title Thirst for Profits : Selling Alcohol / Canadian Broadcasting Corporation.
Imprint New York, N.Y. : Films Media Group, [2014], ©2009.


 Internet  Streaming Video    AVAILABLE
Description 1 online resource (1 video file (20 min.)) : sound, color
Note Encoded with permission for digital streaming by Films Media Group on August 27, 2014.
Films on Demand is distributed by Films Media Group for Films for the Humanities & Sciences, Cambridge Educational, Meridian Education, and Shopware.
Title from distributor's description.
Access requires authentication through Films on Demand.
Available only to authorized UTEP users.
12 & up.
Subject Alcoholic beverage industry -- Canada.
Selling -- Alcoholic beverages -- Canada.
Small business -- Canada -- Case studies.
Genre Educational films.
Internet videos.
Case studies.
Educational films.
Internet videos.
Contents TrendTracker: New Booze Products (1:19) -- Alcohol Industry Insiders (0:39) -- Fortune Hunter: John & Katherine Vellinga (1:16) -- Strategy for Success (1:46) -- Slava Makeover (3:16) -- Thirst for Profits: Selling Alcohol: Recap (1:05) -- Advise for Slava Owners (2:20) -- Alcohol Trends (1:13) -- Hit or Miss: New Booze Concepts (2:32) -- My First Million: John Sleeman (2:23) -- Selling to Sapporo (1:16) -- Credits: Thirst for Profits: Selling Alcohol (0:20).
Summary On this edition of "Fortune Hunters," we learn about entrepreneurs in the alcoholic beverage industry. John Vellinga is striving to get his vodka, Slava, mainstream and eventually attract a buyer. The booze industry is better poised than most sectors of the economy to weather a recession.
Other Author Canadian Broadcasting Corporation.
Films for the Humanities & Sciences (Firm)
Films Media Group.
Other Title Originally produced: Canadian Broadcasting Corporation, 2009
Other Title Selling Alcohol
Fortune hunters (Television program)